PRESS RELEASE — FOR IMMEDIATE RELEASE
Contact: Jacqueline LeClair, Marketing Manager
Phone: 206-388-5182
Email: jacki@truenorthgear.com
Website: www.truenorthgear.com
NEW RETAIL WEB SITE LAUNCH
Seattle, WA—Jan 6th, 2020 marked the official launch of our brand-new True North Gear® retail website.
Both the True North and DragonWear brand sites will be merged under one parent website to create an
enhanced online shopping experience.
THE TRUE NORTH RETAIL WEBSITE
The new retail website will allow customers to order products online directly from True North and
DragonWear. Users can create a personal account to save payment information for faster checkout and
can track the shipping and delivery status of any order placed. In addition to the ability to purchase
directly, the retail website also offers a variety of new and enhanced features that help to provide an
overall optimized shopping experience. These features include both True North and DragonWear
inventory available under a single domain with their own unique categories, improved design and user
experience components for easier browsing and faster page load times, and a larger library of in-depth
technical and industry related content. In conjunction with the retail site, all True North and DragonWear
products will continue to be stocked and available for purchase through True North Gear's valued network
of dealers.
ABOUT THE COMPANY
True North® is a trusted source for quality packs, bags and FR clothing. We design and manufacture
gear and accessories for structure fire, wildland fire, and search & rescue markets. From our extensive
line of RIT bags and turnout duffels for structure — to a full line of packs, bags, radio harnesses and
clothing for wildland fire and search & rescue — every True North® product is built for demanding,
everyday use. Product innovation and intentional design practices are just starting points; what truly
distinguishes True North® is superior customer service backed up by a lifetime materials warranty. For
nearly three decades, our passion for helping people be as comfortable and safe as possible in their gear
has not changed, and the proof is in our products.
DragonWear®, a division of parent company True North Gear®, is a manufacturer of innovative,
performance-based FR and arc-rated clothing for the utility, industrial safety and petrochemical industries.
By continually developing new fabric technologies and advanced product design, we offer the pinnacle in
performance and comfort in PPE workwear. All our fabrics are inherently flame-resistant and meet
industry certifications and standards so you stay safe and protected on the job. That's why "The Clothes
You Live In" is more than just a tagline, it's our commitment to you.
For more information, please visit us online at truenorthgear.com, contact us at 800-873-5725, or email
us at info@truenorthgear.com.